Privacy policy
Privacy Policy – PetMaison
Last updated: 3 April 2026
PetMaison (hereinafter “we”, “our” or “the company”) is committed to protecting the privacy of its customers and users. This Privacy Policy explains how we collect, use, store and protect personal data in connection with the use of our website, services and sales platforms, including marketplaces.
1. Identity of the data controller
The controller of personal data is:
PetMaison
Email: apoio@petmaison.pt
2. Personal data we collect
We may collect and process the following categories of personal data:
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Identification data: first name, last name
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Contact data: email, telephone, shipping and billing address
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Transaction data: products purchased, order history, payments
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Technical data: IP address, device type, browser
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Usage data: browsing behaviour on the website
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Communications: messages sent to customer support
3. Source of the data
Personal data may be collected:
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Directly from the user (e.g. a purchase, creating an account)
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Automatically (cookies, browsing)
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Through third parties (e.g. Shopify, marketplaces, logistics and payment partners)
4. Purposes of processing
We process personal data for the following purposes:
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Processing and shipping orders
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Managing payments
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Customer support
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Managing user accounts
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Complying with legal obligations
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Fraud prevention
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Marketing and communication (where authorised)
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Improving our services and the user experience
5. Legal basis for processing
Data is processed on the following bases:
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Performance of a contract (e.g. processing orders)
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Compliance with legal obligations
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Legitimate interest (e.g. improving services, preventing fraud)
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Consent (e.g. marketing communications)
6. Sharing of personal data
Data may be shared with:
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Service providers (e.g. Shopify, carriers, payment gateways)
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Logistics and technology partners
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Marketplace platforms (e.g. Worten, Amazon, Fnac) for order management
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Legal authorities, where required by law
All third parties are required to ensure adequate protection of the data.
7. International transfers
Data may be transferred outside the European Economic Area, in particular through services such as Shopify.
In such cases, we ensure that appropriate legal mechanisms are applied, such as:
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European Commission Standard Contractual Clauses
8. Data retention period
Personal data is kept only for as long as necessary to:
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Comply with legal obligations (e.g. tax data for up to 10 years)
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Perform contracts
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Resolve disputes
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Fulfil marketing purposes (until consent is withdrawn)
9. Rights of the data subject
Under the GDPR, the user has the right to:
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Access their data
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Rectification of inaccurate data
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Erasure (the “right to be forgotten”)
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Restriction of processing
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Objection to processing
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Data portability
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Withdraw consent at any time
To exercise these rights, simply contact:
apoio@petmaison.pt
10. Complaints
The user has the right to lodge a complaint with the competent supervisory authority.
In Portugal:
Comissão Nacional de Proteção de Dados (CNPD)
Website: https://www.cnpd.pt
11. Obligation to provide data
Providing certain data is necessary in order to:
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Process orders
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Comply with legal obligations
Failure to provide that data may prevent us from providing the services.
12. Automated decision-making
PetMaison may use automated processes (e.g. product recommendations), but does not carry out automated decision-making with significant legal effects on users.
13. Data security
We apply appropriate technical and organisational measures to protect personal data against:
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Unauthorised access
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Loss
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Improper alteration or disclosure
14. Children’s data
Our services are not directed at minors. We do not knowingly collect data from minors.
15. Changes to this policy
We may update this Privacy Policy at any time. The most recent version will always be available on our website.